Free tools

Free SEO and marketing tools.

Small tools we built for the jobs our clients ask about most: getting reviews, writing titles and meta tags, adding schema, and working out what ads and SEO really return. They're free and need no sign-up. Most run entirely in your browser.

17 tools

SEO & AI search

Write titles, meta tags and structured data that search engines and AI answers can read.

Meta Tag Generator & Analyzer

Generate SEO, Open Graph and Twitter meta tags, or paste a page's HTML to check the tags it already has.

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Google SERP Preview Tool

See how your title and meta description look in Google on desktop and mobile, with pixel-width limits.

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Schema Markup Generator

JSON-LD for FAQ, local business, organisation, article, breadcrumb and product, plus a quick validator.

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Keyword Density Checker

Paste your text to see its most-used words and phrases, keyword density, and where a target keyword appears.

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Readability Checker

Flesch reading ease, grade level and reading time, with long sentences and passive voice highlighted.

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URL Slug Generator

Turn page titles into clean, short, SEO-friendly URL slugs, one at a time or in bulk.

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llms.txt Generator

Create an llms.txt file: a plain summary of your site and key pages for AI assistants.

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AI Search Readiness Checker

Can ChatGPT, Claude, Perplexity and Gemini read and quote your site? Check crawler access, llms.txt and content.

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Website SEO Checker

A free on-page SEO audit of any URL: titles, headings, content, links, schema, speed and crawlability.

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Open Graph & Twitter Card Checker

Preview how a link looks when shared on Facebook, LinkedIn, WhatsApp and X, and fix missing tags.

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Canonical & Hreflang Checker

Check a page's canonical tag and its hreflang language versions, including return links.

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Image Alt Text & Heading Checker

List every image with its alt text, and see the page's H1 to H6 outline with skipped levels marked.

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Link Extractor & Nofollow Checker

List every link on a page with its anchor text, internal or external, and nofollow, sponsored or ugc.

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XML Sitemap Generator

Crawl your site and get a clean sitemap.xml, leaving out noindex, redirected and broken pages.

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Broken Link Checker

Find dead links on a page or across up to 15 pages of your site, without false alarms from social sites.

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Mobile-Friendly Test

Check a page's code for mobile problems: viewport, responsive CSS, fixed widths, tiny text and more.

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Website Speed Test

Measure server response time, redirects, compression and page weight, with a plain fix for each problem.

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26 tools

Technical SEO & website checks

Check how a website is set up: speed, security, crawling and indexing.

Robots.txt Generator

Build a correct robots.txt, with WordPress presets and one-click control over AI crawlers.

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.htaccess Redirect Generator

Write 301 redirects, force HTTPS, choose www or not, and move a whole domain, as ready-to-paste .htaccess code.

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Email Header Analyzer

Paste an email's headers to see its route, delays, and whether SPF, DKIM and DMARC passed.

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Domain Health Checker

One report on a domain's DNS, website, SSL, email authentication and blacklist status.

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Website Security Checker

Grade a site's security headers, HTTPS, SSL, cookies and mixed content, with fixes for each.

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Website Accessibility Checker

Automated WCAG checks: alt text, labels, headings, link and button names, zoom, language and more.

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Robots.txt Checker & Tester

Read any site's robots.txt and test whether Googlebot, Bingbot or AI crawlers may visit a URL.

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SSL Checker

Check an SSL certificate: trusted or not, expiry date, the names it covers, issuer and HTTPS redirect.

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DNS Lookup

Look up a domain's A, AAAA, CNAME, MX, NS, TXT and SOA records, with TTLs.

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Reverse DNS Lookup

Find the hostname (PTR record) behind an IP address, and check it points back to the same IP.

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SPF, DKIM & DMARC Checker

Check a domain's email authentication records, and generate a DMARC record to fix what's missing.

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Email Blacklist Checker

Check whether a domain or mail server IP is on Spamhaus, SpamCop, Barracuda and other spam blacklists.

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Redirect Checker

Trace every hop of a URL's redirects (301, 302, 307, 308), and check http, https and www all end in one place.

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HTTP Header & Status Code Checker

See a URL's status code, response headers, redirects and response time, as a server or crawler sees them.

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WordPress Theme & Plugin Detector

Find out which WordPress theme and plugins any website uses, with the theme's author and version.

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Is It Down? Website Status Checker

Is a website down for everyone or just you? Check it from our server in seconds.

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Page Size & GZIP Compression Checker

Measure a page's download weight (HTML, CSS, JS, images), its largest files and whether compression is on.

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XML Sitemap Validator

Find and validate a site's XML sitemap: format, limits, lastmod dates and a sample of its URLs.

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What Is My IP Address?

See your public IP address, IPv4 or IPv6, its hostname, and your browser and device details.

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WHOIS Domain Lookup

See a domain's registrar, creation and expiry dates, status and nameservers, including .pk and .ae.

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Domain Availability Checker

Check one name across .com, .pk, .com.pk, .ae and more in one go, straight from the registries.

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Domain Age Checker

Find out exactly how old a domain is, and compare up to five domains side by side.

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Domain Expiry Checker

See when a domain expires and how many days are left. Check up to five, including .pk domains.

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Hosting Checker & ASN Lookup

Find who hosts a website: the network and ASN, any CDN in front of it, plus its DNS and email providers.

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IP Location Lookup

See the approximate country and city of an IP address or domain, plus the network it belongs to.

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DNS Propagation Checker

Changed your DNS? Compare your nameserver's answer with 16 public DNS services to see if it has spread.

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14 tools

Marketing & pricing calculators

Work out ad returns and conversion rates, and get a realistic idea of what SEO or a website costs.

ROAS Calculator

Work out return on ad spend, real profit after costs, and the break-even ROAS for your margin.

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CPC Calculator

Work out your cost per click, and the highest CPC you can afford before ads stop making money.

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Conversion Rate Calculator

Your website's conversion rate, value per visitor, and what a small improvement would be worth.

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A/B Test Significance Calculator

Is your A/B test result real or luck? Check significance, uplift, and the sample size you need.

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Marketing Budget Calculator

How much to spend on marketing, from your revenue or your growth target, and how to split it by channel.

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CPM Calculator

Work out cost per thousand impressions, the cost of a campaign, or the impressions a budget buys.

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Customer Lifetime Value (LTV) Calculator

What a customer is worth over the whole relationship, and how much you can spend to win one.

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PayPal Fee Calculator

What you receive after PayPal fees, and what to invoice to receive an exact amount. Rates are editable.

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Margin & Profit Calculator

Work out profit, margin and markup, or the selling price you need for a target margin.

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SEO Cost Calculator

Answer six questions and see what SEO should cost for your business, with our real published prices.

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Website Cost Calculator

Estimate what a business website or online store costs to build, from our published prices.

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Meta Ads Budget Calculator

Plan a Facebook and Instagram ads budget in PKR or USD, from the leads or sales you want.

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UTM Link Builder

Build tagged campaign links for Google Analytics, with presets for WhatsApp, Facebook, email and QR codes.

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Google Analytics & Tag Checker

See which tracking tags a site has: GA4, Tag Manager, Meta Pixel, Google Ads, Clarity, TikTok and more.

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11 tools

Design & images

Prepare images, colours and icons for the web.

Rather have it done for you?

The tools show you what to fix. We do the fixing: SEO, local SEO, AI search and the website work behind it, measured every month.