SEO audit

An SEO audit that gives you a prioritised plan, not a PDF to file

A clear, prioritised picture of what's holding your site back in search, technical, on-page and content, with an action plan you can actually use.

SEO audit, abstract technical illustration
Why this option

When it's the right call.

Before spending on SEO, you should know exactly what's wrong and what to fix first. An audit gives you that: a prioritised, jargon-free plan, not a 40-page PDF of noise, that you can act on yourself, hand to your own team, or bring to us.

  • You want to know what's wrong before investing further
  • You inherited a site and need an honest baseline
  • You want a plan, not a sales pitch dressed up as one
Who it's for

A good fit if…

  • Businesses unsure why they don't rank
  • Anyone taking over an existing site
  • Owners wanting a second opinion on their current SEO work
Probably not, if

Maybe look elsewhere if…

  • You already know your issues and just want them fixed
  • You want ongoing work rather than a one-off review
What you get

What's included.

  • Full technical audit, crawlability, indexation, speed, structure
  • On-page review across your key pages
  • Content audit against real search intent and competitors
  • Keyword and competitor gap analysis
  • Prioritised, plain-English action list, not just a list of problems
  • A walkthrough call to go through the findings together
Under the hood

How we actually build it.

The detail that separates a page that ranks and converts from one that just exists.

Technical first, because it's the foundation

We check whether search engines can actually crawl and index your site properly, redirects, canonical tags, robots directives, site speed, mobile usability. Content and links can't compensate for a site that's technically broken underneath.

On-page review against real intent, not a checklist

Titles, headings and content are reviewed against what someone searching would actually want to find, not just whether a keyword appears the "correct" number of times, which stopped being how search engines work years ago.

Competitor gap analysis, so priorities are grounded in reality

We look at who's actually ranking above you and why, better content, stronger technical foundation, more relevant pages, so the action plan targets real gaps, not generic best practice.

A prioritised plan, not a wall of findings

The deliverable is ordered by impact and effort, so you know what to do first, what can wait, and roughly what each item is worth, the difference between a report that sits in a drawer and one that actually gets actioned.

Switching over

Migrating from something else?

A previous agency's vague monthly report No SEO oversight at all A DIY attempt that's stalled

If you've had SEO work done before, we'll review what's already been attempted and why it may not have worked, rather than starting the analysis from nothing, so the plan accounts for what's already been tried.

Avoid these

Common mistakes we don't make.

  • Judging on-page SEO by keyword density instead of matching real search intent
  • Ignoring technical issues because they're less visible than content gaps
  • An audit that lists fifty problems with no sense of priority
  • No competitor analysis, so recommendations are generic rather than targeted
  • A report nobody can actually action without further explanation
Pricing

What it costs.

Fixed and itemised. Remove anything you don't need, add anything you do.

Core audit

From $300

Technical and on-page review with a plan.

  • Technical audit
  • On-page review
  • Prioritised action list
  • Walkthrough call
Recommended

Full audit

From $500

Adds content and competitor analysis.

  • Everything in Core
  • Content audit
  • Competitor gap analysis
  • Keyword opportunity list

Audit + implementation

Quoted

We find it and fix it.

  • Everything in Full audit
  • Technical fixes implemented
  • Rolls into ongoing SEO

Add-ons

  • Extra competitor analysedFrom $75
  • Follow-up review (60 days)From $150
Straight talk

When we'd point you elsewhere.

We'd rather lose the sale than sell you the wrong thing.

Questions

Before you get in touch.

What do I get at the end?

A prioritised action plan in plain English, what to fix, in what order, and why. It's yours to act on with us, your own team, or anyone else.

Can the audit fee go toward ongoing work?

Often, yes, if you move into ongoing SEO with us afterward, we credit the audit fee. Ask when we scope it.

How long does an audit take?

Typically five to seven working days, depending on site size.

Will you just tell me to hire you?

No, the plan stands on its own regardless of who implements it. If ongoing work makes sense, we'll say so; if a few fixes are all you need, we'll say that instead.

More general questions about working with us are answered on the FAQ page, or just ask us directly.

Thinking about SEO audit?

Send us your site or your idea. We'll tell you honestly whether this is the right approach, what it would take, and roughly what it would cost. No pitch deck, no pressure.